Betting promotions

betting promotions

If you landed on this page, then I guess you’re interested to find out some nice betting promotions. Well, don’t worry, we’ll get to that as well, but let’s first discuss about betting sites and their ability/inability of delivering decent betting promotions or offers for new and existing customers.

 

Betting promotions – why are some betting sites so weak?

If you’re a gambler and you managed to bet on a decent number of sports and casino betting sites, then you are probably familiar by now with the betting promotions, promotional campaigns, newsletters and all the strategies created by the betting sites in order to make you deposit, bet or participate in betting competitions.

While it should be a nice thing to see plenty of betting promotions and also be informed about them, it’s not – if the job is not done right.

 

CRM means Customer Relationship Management = as the name suggests, it’s a department meant to manage the relationship between the betting site and the customers. In very simple words, CRM combines strategies, tools and all sorts of mechanisms in order to keep the customers happy and active.

 

As a gambler for over 13 years, I’ve used many betting sites and I’ve rarely seen a good CRM process – excluding the campaigns targeting the new customers with the registration bonus. To be perfectly honest, most of the betting sites have no proper CRM in place or have a poor CRM process that’s not focused on the gamblers needs.

 

Block
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Why?

Well, there can be many reasons, but please keep in mind that a good CRM process requires:

✅ Capable people with experience, vision and motivation to build effective strategies that can actually work.

✅  High quality software or tools which can automate day to day processes.

✅  Top notch IT department which can ensure quick developments or integrations related to betting promotions & CRM campaigns.

While I understand that a small company can be overwhelmed by the complexity of a good CRM process and by the significant budget required to make it happen, big companies with big budgets have no excuse for being so bad at doing this.

 

Find the biggest casino bonus!

Examples

✅  Your bets have an average stake of €200.

⁉️ The betting site keeps on spamming you with €20 bonuses/promotions via their CRM campaigns.

 

✅  You bet only on sports.

⁉️ The betting site keeps on spamming you (not once, not twice, but tens of times) with casino promotions via their CRM campaigns.

 

✅  You are a heavy player who constantly deposits and bets.

⁉️ The betting site doesn’t give you any kind of loyalty bonus, not even if you stop betting for a longer period.

 

✅  You bet only on tennis and football.

⁉️ The betting site constantly emails you about basketball/ice hockey events.

 

The biggest problem is not with the general betting promotions advertised on the website and sent to all customers via SMS/Email, although it would be normal for these to also have some basic targeting. The biggest problem is with the offers created as a part of the CRM campaigns and sent to players in order to reactivate them, make them deposit, bet or participate in some sort of competition.

 

What can be done?

The answer is simple for a betting site: targeting.

They just need to diversify their targeting options and make sure to create betting promotions or offers that can be suitable for each target group of players.

Cross-selling, various campaigns or newsletters with info about general promotions are fine from now and then, but players should mostly receive betting promotions or offers based on their betting pattern.


The answer is simple for a player as well: request bonuses and promotions.

When a betting site fails to satisfy the needs of a player via its CRM campaigns, the player should start requesting different bonuses.

You can find more details in the previous articles, VIP betting and How to get a bonus from a gambling website.

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If you’re interested in a betting site which delivers an online casino registration bonus, then you can check the 100% Casino Bonus, 200% Casino Bonus, 300% Deposit Bonus Casino, 400% Casino Deposit Bonus or the 500% Casino Bonus.

Below you can discover some interesting betting sites which offer bonuses and betting promotions. Check them out and pay attention to the T&Cs!

Betting Bonuses and Promotions List

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Good luck with the betting promotions and don’t forget to gamble responsibly!🔞

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